Coverart for item
The Resource Conceptual and theoretical developments in marketing, [edited by] O. C. Ferrell, Stephen W. Brown, Charles W. Lamb, Jr

Conceptual and theoretical developments in marketing, [edited by] O. C. Ferrell, Stephen W. Brown, Charles W. Lamb, Jr

Label
Conceptual and theoretical developments in marketing
Title
Conceptual and theoretical developments in marketing
Statement of responsibility
[edited by] O. C. Ferrell, Stephen W. Brown, Charles W. Lamb, Jr
Contributor
Subject
Language
eng
Member of
Dewey number
658.8
Illustrations
illustrations
Index
no index present
LC call number
HF5415
LC item number
.C547375
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/relatedWorkOrContributorDate
1943-
http://library.link/vocab/relatedWorkOrContributorName
  • Ferrell, O. C
  • Brown, Stephen W.
  • Lamb, Charles W
  • American Marketing Association
Series statement
Proceedings series American Marketing Association
http://library.link/vocab/subjectName
Marketing
Label
Conceptual and theoretical developments in marketing, [edited by] O. C. Ferrell, Stephen W. Brown, Charles W. Lamb, Jr
Instantiates
Publication
Note
Proceedings of a conference held in Phoenix, Ariz., Feb. 7-9, 1979
Bar code
31223900339178
Bibliography note
Includes bibliographies
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Dimensions
23 cm $15.00 pbk.
Extent
xxi, 709 p.
Isbn
9780877571223
Lccn
79012654
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other physical details
ill.
Label
Conceptual and theoretical developments in marketing, [edited by] O. C. Ferrell, Stephen W. Brown, Charles W. Lamb, Jr
Publication
Note
Proceedings of a conference held in Phoenix, Ariz., Feb. 7-9, 1979
Bar code
31223900339178
Bibliography note
Includes bibliographies
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Dimensions
23 cm $15.00 pbk.
Extent
xxi, 709 p.
Isbn
9780877571223
Lccn
79012654
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other physical details
ill.

Library Locations

    • Main LibraryBorrow it
      100 Larkin Street, San Francisco, CA, 94102, US
      37.779376 -122.415795
Processing Feedback ...