Coverart for item
The Resource Part of a complete breakfast : cereal characters of the baby boom era, Tim Hollis

Part of a complete breakfast : cereal characters of the baby boom era, Tim Hollis

Label
Part of a complete breakfast : cereal characters of the baby boom era
Title
Part of a complete breakfast
Title remainder
cereal characters of the baby boom era
Statement of responsibility
Tim Hollis
Creator
Subject
Language
eng
Summary
A look at the origin and evolution of breakfast cereal advertising and its associated cartoon mascots
Cataloging source
FUG/DLC
http://library.link/vocab/creatorName
Hollis, Tim
Dewey number
664/.7
Illustrations
  • illustrations
  • plates
Index
index present
LC call number
TP435.C4
LC item number
H65 2012
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/subjectName
  • Cereal products industry
  • Advertising
  • Television advertising and children
  • Popular culture
Label
Part of a complete breakfast : cereal characters of the baby boom era, Tim Hollis
Instantiates
Publication
Bar code
31223103966447
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Breakfast pals: the world before television -- The best to you each morning: Kellogg's in the 1950s -- For breakfast it's dandy: Post in the 1950s -- The big "G" stands for "goodness": General Mills in the 1950s and 1960s -- Kellogg's best to you: the 1960s -- Start your day a little bit better: Post in the 1960s -- Stays crunchy, even in milk: Quaker, Nabisco, and the rest -- Part of a balanced breakfast: the 1970s get serious -- We are the freakies: the 1970s get weird -- How about a vitamin-packed punch? the baby boomers grow up
Dimensions
27 cm
Extent
viii, 223 p., [16] p. of plates
Isbn
9780813041490
Isbn Type
(alk. paper)
Lccn
2012009833
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other physical details
ill. (some col.)
System control number
  • 777602108
  • (OCoLC)777602108
Label
Part of a complete breakfast : cereal characters of the baby boom era, Tim Hollis
Publication
Bar code
31223103966447
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Breakfast pals: the world before television -- The best to you each morning: Kellogg's in the 1950s -- For breakfast it's dandy: Post in the 1950s -- The big "G" stands for "goodness": General Mills in the 1950s and 1960s -- Kellogg's best to you: the 1960s -- Start your day a little bit better: Post in the 1960s -- Stays crunchy, even in milk: Quaker, Nabisco, and the rest -- Part of a balanced breakfast: the 1970s get serious -- We are the freakies: the 1970s get weird -- How about a vitamin-packed punch? the baby boomers grow up
Dimensions
27 cm
Extent
viii, 223 p., [16] p. of plates
Isbn
9780813041490
Isbn Type
(alk. paper)
Lccn
2012009833
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other physical details
ill. (some col.)
System control number
  • 777602108
  • (OCoLC)777602108

Library Locations

    • San Francisco Public LibraryBorrow it
      100 Larkin Street, San Francisco, CA, 94102, US
      37.779376 -122.415795