Coverart for item
The Resource Political marketing : an approach to campaign strategy, Gary A. Mauser

Political marketing : an approach to campaign strategy, Gary A. Mauser

Label
Political marketing : an approach to campaign strategy
Title
Political marketing
Title remainder
an approach to campaign strategy
Statement of responsibility
Gary A. Mauser
Creator
Subject
Language
eng
Member of
http://library.link/vocab/creatorName
Mauser, Gary A
Dewey number
324.7
Illustrations
illustrations
Index
index present
LC call number
JF2112.C3
LC item number
M38 1983
Literary form
non fiction
Nature of contents
bibliography
Series statement
Praeger series in public and nonprofit sector marketing
http://library.link/vocab/subjectName
  • Campaign management
  • Political campaigns
  • Marketing
Label
Political marketing : an approach to campaign strategy, Gary A. Mauser
Instantiates
Publication
Note
Includes index
Bar code
31223901061466
Bibliography note
Bibliography: p. 281-297
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Dimensions
24 cm.
Extent
xiv, 304 p.
Isbn
9780030525919
Isbn Type
(alk. paper)
Lccn
82025973
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other physical details
ill.
System control number
9194653
Label
Political marketing : an approach to campaign strategy, Gary A. Mauser
Publication
Note
Includes index
Bar code
31223901061466
Bibliography note
Bibliography: p. 281-297
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Dimensions
24 cm.
Extent
xiv, 304 p.
Isbn
9780030525919
Isbn Type
(alk. paper)
Lccn
82025973
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other physical details
ill.
System control number
9194653

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