Coverart for item
The Resource Theoretical developments in marketing, Charles W. Lamb, editor, Patrick M. Dunne, editor

Theoretical developments in marketing, Charles W. Lamb, editor, Patrick M. Dunne, editor

Label
Theoretical developments in marketing
Title
Theoretical developments in marketing
Statement of responsibility
Charles W. Lamb, editor, Patrick M. Dunne, editor
Contributor
Subject
Language
eng
Member of
Dewey number
658.8
Index
index present
LC call number
HF5415
LC item number
.T495
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/relatedWorkOrContributorName
  • Lamb, Charles W
  • Dunne, Patrick M
  • American Marketing Association
Series statement
Proceedings series American Marketing Association
http://library.link/vocab/subjectName
Marketing
Label
Theoretical developments in marketing, Charles W. Lamb, editor, Patrick M. Dunne, editor
Instantiates
Publication
Note
  • Proceedings of a conference held in Phoenix, Ariz., Feb. 10-13, 1980
  • Includes bibliographical references and index
Bar code
31223900345282
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Dimensions
28 cm $18.00.
Extent
xi, 269 p.
Isbn
9780877571384
Lccn
80012436
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Label
Theoretical developments in marketing, Charles W. Lamb, editor, Patrick M. Dunne, editor
Publication
Note
  • Proceedings of a conference held in Phoenix, Ariz., Feb. 10-13, 1980
  • Includes bibliographical references and index
Bar code
31223900345282
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Dimensions
28 cm $18.00.
Extent
xi, 269 p.
Isbn
9780877571384
Lccn
80012436
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n

Library Locations

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      37.779376 -122.415795
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