Incoming Resources
- Pricing for profit, how to command higher prices for your products and services, Dale Furtwengler
- Inspire!, why customers come back, Jim Champy
- Growth dynamics in new markets, improving decision making through simulation model-based management, Martin F.G. Schaffernicht & Stefan N. Groesser
- Book yourself solid, the fastest, easiest, and most reliable system for getting more clients than you can handle even if you hate marketing and selling, Michael Port
- Marketing, the one-semester introduction, Geoff Lancaster and Paul Reynolds
- Learn popular retail strategies, collection, Richard Hammond, Rick DeHerder, Dick Blatt
- Why she buys, the new strategy for reaching the world's most powerful consumers, Bridget Brennan
- The art of woo, using strategic persuasion to sell your ideas, G. Richard Shell, Mario Moussa
- Revenue disruption, game changing sales and marketing strategies to accelerate growth, Phil Fernandez
- Chaotics, Caslione, John
- Absolute value, what really influences customers in the age of (nearly) perfect information, Itamar Simonson and Emanuel Rosen