Bibliograph

Whoever tells the best story wins, how to use your own stories to communicate with power and impact, Annette Simmons

Type

Label

Whoever tells the best story wins, how to use your own stories to communicate with power and impact, Annette Simmons

Language

eng

Bibliography note

Includes bibliographical references (p. 213-216) and index

Index

index present

Literary Form

non fiction

Main title

Whoever tells the best story wins

Nature of contents

bibliography

Oclc number

76074101

Responsibility statement

Annette Simmons

Sub title

how to use your own stories to communicate with power and impact

Table Of Contents

PART ONE. THINKING IN STORY. -- Story thinking: what does that even mean? -- What is story? -- Training your brain -- Telling stories that win -- PART TWO. FINDING STORIES TO TELL. -- Who-I-am stories -- Why-I-am-here stories -- Teaching stories -- Vision stories -- Value-in-action stories -- I-know-what-you-are-thinking stories -- PART THREE. PERFECTING THE CRAFT. -- Experience is sensory -- The gift of brevity -- Brand, organizational, and political stories -- Point of view -- Story listening -- Call to action

Classification